Newsletters

2 min read

Meaning and Money Are Not Mutually Exclusive

Putting purpose and meaning around what you do, you can also make money.

Read More

2 min read

Empathy Trumps Expertise

What you know matters a lot; connecting to others so that they value it matters more.

Read More

1 min read

Positioning Bias

When you build a practice with positioning as your highest impact activity, you develop a different attitude to traditional sales and marketing or...

Read More

2 min read

Your Unique Genius

The world needs to know what you have learned, what you have experienced, and what the world looks like through your eyes.

Read More

2 min read

The Lazy Chat

Don't use CHAT GPT for your newsletters and blogs.

Read More

2 min read

Do You Have an Open House?

What's your 'open house' strategy?

Read More

1 min read

Limiting Stories

So much of the time, the thing that's stopping a thought leader's success is the stories they tell themselves that just aren't true.

Read More

1 min read

What Annoyance Teaches You

What might your next annoyance gift you?

Read More

1 min read

Your Three Jobs

Our curriculum teaches that a thought leader has three jobs: to think, to sell, and to share what they know.

Read More

1 min read

The Four Hidden Roles of Thought Leaders

No matter how your expertise turns up, it's worth stepping into these four foundational roles.

Read More

1 min read

Inspired by the Company We Keep

Running a commercially successful thought leaders practice creates a tension between being a distinct individual in the world and feeling part of...

Read More