1 min read
See It, Track It, Make It Happen
Matt Church - Founder: 8 May 2024
Making progress visible is key to running a commercially successful thought leaders practice.
2 min read
The Role of Empathy in Your Commercial Practice
Matt Church - Founder: 10 April 2024
Expertise alone is often tone-deaf, missing the social and behavioural cues required to form a connection with others.
1 min read
Don’t Focus on the Algorithm
Matt Church - Founder: 28 March 2024
As a thought leader running a commercially successful practice, sharing what you know, it’s easy to get distracted by the latest algorithm hacks.
1 min read
The Two Things Every Thought Leader Wants to Be Working on All the Time
Matt Church - Founder: 6 March 2024
To run a commercially successful thought leaders practice, you want to be speaking and writing all the time.
1 min read
Three Bets on the Future
Matt Church - Founder: 14 February 2024
In our Business School, we teach experts how to be commercially smart by focusing on developing positioning as a leading authority, what the world...
2 min read
The Work
Matt Church - Founder: 24 January 2024
A thought leader’s practice takes work, make sure it’s the right work.
1 min read
What Is Possible This Month
Matt Church - Founder: 12 December 2023
This is the month you connect deeply.
1 min read
Don’t Teach When Selling
Matt Church - Founder: 22 November 2023
The commercial conversation is about invitation and exploration, try not to make it about education.
1 min read
Focus On One Thing, Then Don’t
Matt Church - Founder: 6 November 2023
Message, market and method are the tumblers on your practice safe. They are the combinations that help you unlock your greatest value as soon as...
2 min read
Ironicity
Matt Church - Founder: 26 October 2023
The irony of your expertise might be the place to locate your point of difference.
2 min read
What if You Get Hit by a Bus?
Matt Church - Founder: 5 October 2023
So much of what you do running a commercially successful thought leaders practice is dependent on your mojo.
1 min read
Why You May Need to Get More Support
Matt Church - Founder: 20 September 2023
Do more of the work you love with the people you like to spend time with in a way that works for them and you. Work you love, people you like, the...